As the business world begins to find balance in a new normal, the most exceptional changes are...
Author - Therese Padilla
Product Management in an Uncertain Economy
In the last few decades, retail giants like Walmart and Amazon have turned right-time delivery into...
Practical Marketing for Product Managers
Tectonic market shifts are increasingly common. For a professional product manager (PM), practical...
Product Management and a Culture of Innovation
The term “culture of innovation” is ubiquitous in today’s business lexicon. As so often occurs with...
What Does This Thing Do? Principles of Design for Product...
Every product has a life cycle, and it is difficult to mark one point or another as the most...
Applied Anthropology: Ethnography and Market Research
Anthropology is, in part, the study of cultures and cultural change. It deploys methodology and...
Brand Management is Ancient History
Brand management, in its contemporary form, emerged from the combined efforts of D. Paul “Doc”...
Diplomacy Across Divisions: The Culture of Product Management
Anthropologists describe capital “C” Culture as the entire database of human knowledge, values, and...
Blockchain for Product Managers: Identity, Security, and...
Blockchain is the latest big business buzzword. Previously reserved for cryptocurrency connoisseurs...