Part of the appeal of customer-centricity is that it takes very little business acumen to grasp its...
Author - AIPMM
Managing Products and Services in the Economic Recovery
As the economic recovery begins to take shape, the severity of this downturn will have a certain...
Three Tips For Successful Product Management Today
What happened to the days when product management meant targeting a customer base, identifying...
Why Agile Software Development is Not an Excuse For Lack of...
I once wrote an article titled "A Time-Saving Programming Tactic That Doesn't Work." In this...
The Scrum Sprint Burndown Chart – Every Picture Tells a...
We use Agile software developments methods and, for project management, Scrum is our preferred...
The Shopper Continuum
To the credit of marketing, advertising, and research people the days of talking about the consumer...
Chefs and Agile Restaurateur
As more of our clients have moved to agile software development, we've seen a growing need for...
Scrum Product Owner
Scrum Product OwnerBy Laszlo Szalvay In the Scrum method of agile software development, there are...
Maximize Product Profitability as the Market Matures
Maximize Product Profitability as the Market Matures By Lee Shaeffer An important role for the...
Succeeding In Growing Your Market Share
Succeeding In Growing Your Market ShareBy Tom Dougherty How much do you want to win? Are you...